asgard design дизайн студия
asgard design дизайн студия

Short form logo redesing for Aeroflot Russian airlines

As part of the tender of Aeroflot, Asgard Branding agency presented the design of the renewed sign of the air carrier for use in all types of communications.

Under the terms of the terms of reference, it was necessary to develop a new symbol and integrate it into the existing word part of the corporate sign. At the same time, it was not recommended to use the symbol of the airline existing since 1923. The task did not include the adaptation of the symbol on the aircraft livery, but obliged to take into account the continuity of corporate colors.

Several variants of concepts were prepared, two of which are placed below.

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